Iusacell and RIM launch the BlackBerry Curve 8330 Smartphone in Mexico
Jul 1, 2008
BlackBerry Curve 8330 Smartphone features rich multimedia with full QWERTY keyboard and support for Iusacell's high-speed EV-DO (3G) network, making it fast and easy for customers to stay connected, entertained and productive with total mobility
México D.F.- Iusacell and Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM) today introduced the BlackBerry® Curve™ 8330 smartphone to customers in Mexico. The stylish and multimedia-rich BlackBerry Curve 8330 is distinguished by its smooth edges, chrome highlights and liquid silver-color finish and will use Iusacell’s Evolution-Data Optimized (EV-DO) high speed (3G) network.
This professional-class smartphone includes premium phone features, email, messaging, multimedia and web access together with support for a wide range of other mobile applications. It also comes with support for GPS navigation applications such as Copiloto Ubicacel, Iusacell’s GPS service which provides customers with maps and audible directions as well as information on places of interest.
In addition, the BlackBerry Curve 8330 from Iusacell includes support for Iusatv, live television with more than 20 open and premium channels, as well as video download on demand. The smartphone will also offer BAM connectivity (Mobile Broadband), allowing customers to use the handset as a tethered modem for a PC or laptop, allowing them to browse the Internet from virtually anywhere in Mexico. The Ubicacel application is also available, enabling users to see their geographic position on a map relative to other users of the service. Iusacell will also offer an MP3 service for its customers and much more.
The BlackBerry Curve 8330 is the smallest and lightest full-QWERTY BlackBerry smartphone offered by Iusacell. It combines elegant styling with rich multimedia capabilities and services to feed the user's senses, while allowing them to stay connected to their professional or work responsibilities, as well as family and friends, while on-the-go.
“The BlackBerry Curve 8330 is a perfect smartphone for users that, in addition to looking for a great mobile broadband experience on our EV-DO 3G network, want to use text intensively, since its full QWERTY keyboard makes it easy to reply to emails, upload notes to Facebook, and chat on instant messaging services among other applications,” said Gustavo Guevara, 3G Applications Director at Iusacell.
"The BlackBerry Curve has proven very popular with both business users and consumers," said Mark Guibert, Vice President, Corporate Marketing at Research In Motion. "Its unique combination of powerful communications and multimedia capabilities, together with Iusacell's high-speed network and value added services, makes it a great phone for work and play."
The BlackBerry Curve 8330 smartphone’s key features include:
- Small, light, comfortable design that is easy to handle and use; measures 4.2″ x 2.4″ x 0.6″ and weighs about 4 ounces.
- Large vibrant 320 x 240 display with light sensing technology that automatically adjusts brightness for optimal viewing in outdoor, indoor and dark environments.
- Responsive, highly tactile full QWERTY keyboard and RIM’s intuitive trackball navigation system.
- Premium phone features including: noise cancellation technology to offset background noise, Speaker Independent Voice Recognition (SIVR) for Voice Activated Dialing (VAD), dedicated “send,” “end,” and “mute” keys, low distortion speakerphone, and Bluetooth® 2.0, with support for hands free headsets, stereo headsets (with Bluetooth stereo audio profile A2DP/AVRCP), car kits and other Bluetooth accessories.
- 2 megapixel camera with video recording*, enhanced flash, 5x zoom and a self-portrait mirror.
- Easy access to the popular Facebook® for BlackBerry® Smartphones application.
- 3.5 mm stereo headphone jack and dedicated volume controls.
- Advanced media player and enhanced media manager to facilitate the transfer of files between a PC and the BlackBerry Curve 8330.
- USB data cable included.
- MicroSDTM memory card slot allows plenty of additional storage (up to 8 GB).
- Web browser delivers a fast, rich navigating experience with support for streaming video from sites such as youtube.com (3GPP RTSP streaming video protocol over Iusacell's EV-DO network).
- Removable battery, provides up to 260 minutes of talk time and up to 11 days of standby time.
- In-box accessories include: a stereo headset, travel charger and premium tote sleeve.
The BlackBerry Curve 8330 smartphone is supported on BlackBerry® Internet Service, providing customers with access to up to 10 supported personal and corporate email accounts (POP3 and IMAP), including most popular ISP email accounts.
The smartphone is also supported on BlackBerry Professional Software for small businesses and BlackBerry Enterprise Server, both of which provide advanced security and IT administration capabilities within IBM Lotus® Domino, Microsoft® Exchange and Novell® GroupWise® environments.
Users buying the BlackBerry Curve 8330 from Iusacell will be able to enjoy the first two months free when signing a contract for a plan. The BlackBerry Curve 8330 is now available at Iusacell Specialized Service Centers.
* Video recording requires a microSD card memory card, sold separately.
Grupo Iusacell, S.A. de C.V. is a provider of wireless cell phones and PCS services in Mexico with national and international coverage. It offers more and better voice communication services and data transfer through top technologies, like its new 3G network, in regions where it operates. In addition to its main mobile services, it also provides a wide range of telecommunication services, long distance, wireless local telephony, and data transmission services.
For additional information, please visit www.iusacell.com
About Research In Motion (RIM)
Research In Motion is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, RIM provides platforms and solutions for seamless access to time-sensitive information including email, phone, SMS messaging, Internet and intranet-based applications. RIM technology also enables a broad array of third party developers and manufacturers to enhance their products and services with wireless connectivity to data. RIM’s portfolio of award-winning products, services and embedded technologies are used by thousands of organizations around the world and include the BlackBerry® wireless platform, the RIM Wireless Handheld™ product line, software development tools, radio-modems and software/hardware licensing agreements. Founded in 1984 and based in Waterloo, Ontario, RIM operates offices in North America, Europe and Asia Pacific. RIM is listed on the Nasdaq Stock Market (NASDAQ: RIMM) and the Toronto Stock Exchange (TSX: RIM). For more information, visit www.rim.com or www.blackberry.com
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